It all started with a star, a Christmas star that is still one of our most popular products. Today our assortment have grown and expanded, to an amount of ca 4000 products. In our categories, Christmas, Living and Lighting we hope you will find a product that suits you. Here you will find everything from Candlesticks for Christmas, solar decorations or lamps for your garden or maybe practical tre step dimmer lamps for indoor use.

 If you want to see our news or our other products live, please come and visit us in our showroom in Svenljunga or at the different fairs we will be at. Below you can see the fairs we will attend to during this year, and if you prefer to book a meeting with us, either physical or digital in our showroom, you are more than welcome to do so. Why not do so during our Träffpunkt weeks.

Scroll down to see how you can meet us and choose whatever suits you.

Welcome!

Physical or digital visit - chose what suits you best!

Visiting us physically is of course a true experience. However, today's technical possibilities ensure digital visits to be equally good. When you choose to visit us in person, your sales rep will guide you through the showroom. The visits are carried out in a safe way without any scrums.

If you prefer a digital visit, we can guarantee it will be as professional. You and your sales rep connect via a digital platform, and then the guided tour can start off. Together you walk through the assortment and cameras and computers ensure that it will be just as if you had been here physically. It couldn't possibly be safer! And it opens up possibilities for you who can't come to us due to distance or other. You are now given the opportunity to come to our showroom anyway. The only thing we won't be able to arrange is the "fika"!

Contact our salesupport on phone: 0325-120 00 or mail: kundtjanst@startrading.com to book a visit - digitally or physically - today!

Get all the benefits of the fair without the disadvantages

In Svenljunga, just outside Borås, you can find Sweden’s - if you ask us - greatest showroom for lighting. We have provided atmospheric lighting for both Swedish and international homes since 1985. 

As a reseller, you are always most welcome here - either physically or digitally. We ensure the meeting is safe and effective, regardless of how we meet. In the absence of fairs, coming to us is a good alternative. Here, you will get all the benefits of the fair without the disadvantages.

Evertything under one rooft for faster and easier purchases

In 1.200m2, we have gathered everything you need to streamline your purchases and maximise your sales! You get a good overview of our assortment, which is divided based on our three product ranges - Christmas, Living, and Lighting.